The popularity of subscription boxes has skyrocketed in recent years. From health food snacks to dog toys, nearly every industry has at least one subscription box, but the beauty industry has a plethora of beauty boxes available. Purchasing new beauty products without testing them can be a risky commitment. Makeup subscription boxes take away some of the uncertainty when trying new makeup or skin care products. Many boxes offer trial sizes with the option to purchase full-size products later. Whether you choose Glossybox, Goodbeing, Ipsy Glam Bag, Birchbox, or Boxycharm, you’ll be sure to enhance your beauty routine with a box customized to you.

Top 5 Makeup Subscription Boxes

  • Glossybox
  • Goodbeing
  • Ipsy Glam Bag
  • Birchbox
  • Boxycharm


Glossybox, an online subscription service, contains five travel size samples of beauty products. Glossybox prides itself on including only hair and skin care products from the most luxurious beauty brands such as OPI, benefit, Lancome, and bareMinerals, and Burberry Beauty. Each month, a beauty box arrives with the beauty products as well as helpful beauty tips from the experts. For even more instructions, Glossybox created an extensive section of how-to videos on their website. At $21 per month, trying the newest top-of-the-line cosmetic products has never been easier. Glossybox also offers a yearly package discount as well as gift subscriptions.


  • Luxury brands such as Burberry Beauty, Lancome, and bareMinerals
  • Included makeup tips by experts
  • Yearly subscription discount


Goodbeing, formerly known as Goodebox, is the ultimate makeup subscription box for the eco-friendly and health-conscious beauty connoisseur. When subscribing to Goodbeing, simply begin the process by completing a member profile, which means that your box will be tailor-made and customized just for you. Each month you will receive a box of 4-5 trial-size products that are clean, natural, cruelty- and paraben-free. As you try your handpicked, non-toxic products, purchase the full-size products you love with special offers as part of a member reward program. Brands favored by Goodbeing include Honeybee Gardens, EO Prodcuts, and Hana Organic Skincare.


  • Natural, eco-friendly, paraben-free
  • Member reward program
  • Customized box based on member profile

Ipsy Glam Bag

Ipsy Glam Bag is the makeup subscription box for those who get a thrill from following beauty experts and makeup tutorials. For only $10 per month, the Ipsy Glam Bag contains 4-5 products, a combination of both sample-sized products as well as full-size products. Prior to subscribing, each user completes a beauty quiz that takes note of the physical attributes (hair and eye color, hair texture) but also preferences (favorite brands, favorite types of beauty products to use.) The result is a box of products that not only complement your natural palette but also your normal beauty routine. Each Glam Bag is further customized based on the product reviews you provide.


  • Affordable subscription box
  • Products are selected based on beauty quiz and product reviews
  • Combination of sample- and full-size products


Birchbox stands out as the most diverse subscription box. Birchbox not only includes beauty products but also lifestyle accessories such as tote bags, hair ties, and water bottles. Choose Birchbox Man for the man in your life and make sure he is pampered with the best skincare, hair, beard, and oral products. Birchbox members can earn points to be used toward purchasing full-size products of their favorites. Further customize each month’s box by adding on extra products to your Birchbox. Birchbox also features numerous how-to and tutorial videos for both women and men.


  • Men’s grooming box available (Birchbox Man)
  • Reward program
  • Ability to add on items to each box


Boxycharm is a makeup subscription box that features 4-5 full-size beauty products. Each box contains products worth over $100 and includes brands such as Oscar Blandi, Pur, and Cargo Cosmetics. Feel lost with a new product? Simply head over to Boxycharm’s Youtube Channel and watch their tutorials. Leave a review and you’ll collect charms (aka points) to redeem for your favorite beauty products.


  • Full-size beauty products
  • Numerous tutorials and reviews on the Boxycharm Youtube Channel
  • Reward program


Whether you are a beauty aficionado or a first-timer venturing into the world of makeup and beauty products, subscribing to a makeup box can transform your entire beauty routine, introduce you to new brands and products, and provide you with tutorials to take your makeup game up a level.